welcome to micro social

approach

social media studio kept lean so your brand can move fast.

after a decade on the brand side, we know what slows teams down: bloated retainers, templated decks, agencies optimizing for billable hours instead of your roadmap.

every engagement is custom-built and tiered to your stage. whether you're a founder posting your first launch or a mid-to-macro team trying to win a category, we help you outpace the algorithm.

specialties

strategy

not your average 40-page deck that collects dust. we build flexible frameworks made to be used, not filed.

our strategy builds span content, influencer and brand partnerships, community and platform-specific tactics. everything is built to work together, and built to compound.


content

content built for how people actually consume it.

UGC video, still photography, custom graphics. every asset is strategy-led, platform-native and turned around in days, not weeks.


management

for brands that want a team in the trenches, not just a deck on a shelf.

we’ll run strategy, content, community and optimization across your channels, applying brand-side instincts directly to your social so growth compounds instead of resets every quarter.


commonly asked questions

  • we work across stages and categories; from founder-led startups to mid-to-macro and global brands. our deepest experience is in CPG, food & beverage, entertainment, and real estate, but our brand-side instincts translate anywhere a brand needs sharper, faster social.

  • here's how we get started:

    1. send us a note via contact form, DM or email with a quick read on your brand and what you're trying to solve.

    2. kickoff call: a 30-minute conversation to align on goals, timelines, and scope.

    3. tiered proposal: within a few days, a custom proposal with options sized to your stage.

    4. we get to work: one-time services like strategy and content kits typically deliver in 2–4 weeks; ongoing partnerships ramp on a timeline that matches your launch.

  • fixed packages rarely fit, because every brand is at a different stage. we build custom proposals with tiered options across platforms, deliverables, collaboration, and budget. you pick what fits now and scale as you grow.

  • we're called "micro" for a reason! after a decade on the brand side, I built micro social to be the model I wished existed: senior, direct, and lean. you’ll work directly with the person doing the strategy and the work which means fewer cooks, faster decisions and zero hand-offs to junior account staff.

  • pricing depends on services, engagement length, and level of collaboration. one-time projects (strategy sprints, content kits) are flat-fee; ongoing partnerships are monthly. custom needs like rush turnarounds get rolled into the tiered proposal.

  • we’re the sweet spot between hiring in-house and signing with an agency. you get the strategic depth of an agency, the flexibility and speed of an in-house partner. because I spent a decade in-house before building this, the work is shaped by someone who's actually run social from your side of the table. no full-time hire, no overhead, no long-term lock-in.

testimonials

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testimonials *

“after working with micro social, I have a much clearer roadmap for how my brand can show up on social. I finally feel confident that what I’m posting supports my brand identity. I would hands-down recommend micro social to anyone looking to strengthen their social presence and extend their reach.”

- austin buskohl, owner, austin buskohl real estate

“julia brings a rare blend of social strategy and creativity and executes through a balance of both. she came in with a clear point of view on what we should be doing on social for this project, moved fast and stayed adaptable when we curveballs were thrown her way. she's the kind of partner founders should hire before they think they need one."

- taylor montemarano, founder, crafted fin