union wine company
entering the non-alc space right as dry january hit, underwood wine needed a content kit that would move fast and land hard. designed to position their new product as the essential for all of the new year’s small moments.
delivered — full content kit.
ugc video, still imagery & promotional graphics.
+175% engagement. + 196% views.
percentage increases compared to brand’s existing content.
results taken within the first 7 days of posts being live.
